Booking Agents Turn to Web for Local Acts

Nov. 18, 2008 - Elle Quintana, booking agent at Reggie's Music Joint in the South Loop, says whenever she considers booking a new band, she looks at the band's Web site, listens to about 30 seconds of the group's music and "checks out the pictures; see if they look cool."

She adds, "Then, I'll write their name down, check the calendar and see if I can put them on a show."

Quintana is not alone. The Internet has become increasingly important for bands when promoting themselves and finding bookings. It's not enough to have an innovative sound, be eager to tour and have a fresh look on stage. Bands have to be tech-savvy to survive.

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